Customer-Centric Pet Lovers

Designing the Best Pet Products

At PetSafe Brands™ you'll hear "Love Thy Customer" every day. It's our culture to seek to understand and empathize with customer needs. Our environment is open and relaxed, with a focus on collaboration and improvement. Teammates walk up to each other’s desks to share a project idea or have a quick design review. Meetings can transition from a passionate debate to a fun team lunch. We teach each other new skills with on-site and virtual classes. Our office dogs help us test new prototypes and relax with a game of fetch, and no one seems to mind the dog hair.

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Radio Systems Corporation, as a growing, profitable, and vibrant organization, provides opportunities for all of us to learn, grow, and develop our careers.

- Dave Verdon, VP International Sales, Europe

Our Values

Our company values outline “LEAP.” These values act as our guide for working with teammates, partners, and customers. It’s a rare day when someone doesn’t quote one of our values. We know them by heart, and we live them.

  • LEADERSHIP — We are leaders. We inspire and attract inclusive leaders who boldly innovate and execute industry-leading pet products and experiences.
  • EXCELLENCE — We are intolerant of average. Our insatiable curiosity fuels continuous learning, and we champion change that propels growth and innovation.
  • ACCOUNTABILITY — We deliver exceptional results. We lead with a bias for action, confronting rather than admiring problems, and we deliver results.
  • PEOPLE & PETS — We delight in unleashing joy. We embrace and empower ALL teammates as they deliver on our commitment to keep pets happy, healthy and safe.

of employees are proud to tell others they work here.

Customer-Focused All Day, Every Day

The "Love Thy Customer" initiative is a culture change that empowers our teammates to understand that special pet/owner relationship and keep it as the guiding light for all business decisions made every day. Our Customer Care team builds relationships with customers every day, and now every associate will have the training and opportunity to engage with customers to understand how we can better serve them. We create journey maps, listen to calls and user tests, analyze research, and meet pet owners in the field.

Open, Fun Environment

When we say we have an open environment, we're not just talking about the lack of office walls. Our honest, transparent culture lends itself to collaboration. We share the latest sales stats and company-wide updates in weekly emails and quarterly meetings. With our flat company structure, the Executive Growth Team (EGT) is never "off-limits" for a formal meeting or casual chat.

Empowerment is not just a good idea that we read about in a book, it is quite simply why we are in business today.

- Randy Boyd, Founder

Always Improving & Helping Each Other Learn

Improvement is at the heart of our culture. We offer new and rotating courses every month, taught by resident experts or guest speakers. Opportunities for reverse mentoring, job shadowing, internal hiring, and on-the-job training help team members grow in their roles. The first Continuous Improvement Team was created in 1995, and today anyone can still form a team to improve a process or start a new initiative. At our annual Innovation Fair, teammates display and test their new product ideas. And because "the only failure is failure to try," we recognize mistakes as part of the learning process to help us grow.

PetSafe Brands™ is dedicated to offering equal employment opportunity for all teammates and fostering a work environment free of discrimination and harassment.